Yes I know its not Friday, but this is funny and a great way to start the week.
Monday, August 5, 2013
Friday, July 26, 2013
A Giant walks amongst us
You don't see to many advertisements on American television these days and while there are plenty in magazines its always the standard bike porn. Road racers in full kit glistening with sweat and mountain bikers bikers with a light layer of dirt on their faces, arms, and legs. Or pictures of the riders that are sponsored by various cycling manufacturers. You never see anyone normal, like the people you see when you are out riding your bike. Giant Bicycles has created two advertising campaigns that reaches to the general public and makes them ambassadors for their brand
In 2011 the Australian campaign reached out to the average cyclists who ride for fun, exercise, commuting, or race for the thrill of it. A unique commercial attracted 11,000 Australians to register for the opportunity to be one of 30 sponsored riders who would receive new bikes, accessories, and full year of tune ups and repairs.
The winners were truly a unique mix of cyclist and they can be found here.
The current Canadian campaign, “Random Acts of Bikeness” kicked off this summer. “If you see some ‘70s-looking detectives cruising around on Giant bikes, don’t run away. In fact, run toward them.
All summer, all across Canada, Giant’s super stealth, polyester-clad team will be hitting trails and festivals, bike parks and suburban sidewalks looking for totally random people to give new Giant bikes to. The campaign is called Random Acts of Bikeness, and it’s Giant’s way of taking bad, jiggly, rusty, beaten down bikes off the street and replacing them with much cooler rides. Watch this video to see how it’s all going down (and to see how good we look in mustaches.)”
Perhaps someday we may see an equally unique advertising campaign here in America has more cities improve their infrastructure and create more opportunities for cyclists..
Friday, July 19, 2013
Philadelphia Kidical Mass
The Bicycle Coalition of Greater
Philadelphia has been making much ado about their upcoming seminar
about Family Biking on Saturday, July 20th. The idea of going taking
your children for safe and exciting bicycle rides. At this seminar
they are going to discuss picking the right bikes, gear, and routes
for riding with young ones. They plan to have on hand plenty of
bicycles from various shops and the “best answers come from fellow
parents who are already doing it.”
What the BCGP has not to mentioned is
why family biking is now part of the Philadelphia bicycling scene.
Thanks to the efforts Dena Driscoll and Marni Duffy who created the
Philadelphia Kidical Mass. Using a combination of side streets and
bike lanes the ride wends its way through Philadelphia with a local
playground as its final destination. The participants ride a wide
range of bicycles with children on their own bikes, trail-a-bikes,
trailers, child seats, long tail cargo bikes and Bakfiets. What
makes this safe is when you ride in a group is that other traffic
views you more like a car because of the amount of space that the
group takes up and gives you a wide berth.
This is a great way to introduce your
children to cycling. Rides like this incorporate a fun destination,
children that your kids can play with, and adults to you to socialize
with.
Wednesday, July 17, 2013
Covered Bicycle Parking in Philadelphia
With
the last few weeks of daily rain storms one of the challenges that
many bicycle commuters faced was where to park their bicycle in the
hopes that it would be dry. Fortunately Philadelphia Magazine
reporter Emily Lehman found a solution, by crowd sourcing the search
for covered/sheltered bicycle parking available to the public. In her
article, “Where is Covered Bike Parking in Philadelphia”. A
simple appeal to the public and a Google map located all of the
current bicycle racks with covered parking. If you know of any others
please add your comments to the the article link above.
There
are many reasons why cyclists like to keep their bicycles dry, rust
being a key factor and that can be addressed with some basic
maintenance. But the most annoying is water logged saddles. Bicycles
seats (saddles) are made up of open celled foam, similar to a
household sponge. When a saddle gets caught in a rainstorm it soaks
up that water like a sponge and it takes forever to dry out. One
of the most common solutions is to place a plastic bag over the
saddle, but that is never any real guarantee that the saddle will
remain dry or that someone won't remove it.
There is another solution:
There are a number of plastic saddles on the market that will stil provide the level of ergonomic support you need. Some examples can be found here; scroll down to see the
reasonably priced models and here.
Friday, July 12, 2013
Philly Full Moon Bike Ride
One of the things I have found
frustrating about the Philadelphia cycling scene is the lack of a
monthly social rides when compared to other
cities. A ride that is free of any political or social statement.
Just a ride for the sake of riding.
There is a new kid on the block, the
Philly
Full Moon Bike Ride. They hold a ride once a month on the
night of the full moon. Departing from the Art Museum around 10pm
they ride through the streets of Philadelphia ending at a local
drinking establishment. With their first ride in May the organizers
are building a following on Facebook with 41 members, the May Ride
had 10 riders and their June ride had 25 participants.
With the ride happening on a different
day of the week every month I hope the organizers will consider
moving the start time to an early hour. So people who are in 9 to 5
jobs can join in and still get some sleep.
They are planning for their next ride
on Monday, July 22. I look forward to seeing this ride grow and
evolve. To become a new Philadelphia tradition.
Like us on Facebook
http://tinyurl.com/kmpe8yk
Like us on Facebook
http://tinyurl.com/kmpe8yk
Subscribe to:
Posts (Atom)
